Let us help you get setup on Google Analytics 4 and have data power your marketing strategy for you.
From 1st July 2023, standard Universal Analytics stopped recording data.
While Google may have migrated your account, it does not guarantee proper configuration. Outdated tracking codes and compatibility issues could potentially lead to inaccurate or non-functional analytics. Additionally, it is crucial to export your UA historical data before it is deleted.
Take the first step towards optimising your business analytics today by obtaining an instant quote.
How can we help?
Since Google Analytics (GA) announced it would shutdown Universal Analytics (UA) and move to the new GA4 model, the race has been on to understand the new system and harness its power to both, better online experience for end users and increase sales on eCommerce platforms.
Leveraging data via Google Analytics has become a free tool accessible to all; taking away the need to rely on gut instinct and instead empowering businesses to make informed decisions and gain a competitive edge.
Here at 7Suite Digital, our team can help you get your Google Analytics account upgraded properly to the new system and setup with the right tools to know exactly how data can drive your marketing strategy going forward.
What's New In GA4
Why Upgrade to GA4?
Since 1st July 2023, Google have stopped collecting data via UA. GA4 accounts have limited capabilities unless set up correctly, manually.
You will have just months to export your previous data or risk loosing your entire analytical history to date.
Failure to use GA4’s latest features means you have no idea how your data can help maximise your efforts and return more profit.
Our Solutions
Here are the kind of solutions we offer as part of our setup services.
Property Setup
Before setting up a new GA4 property or upgrading from UA, we will have a consultation to talk through the data streams you would like to collect and integrate with other Google products. We will also need to establish the requirement and setup set up data filters, audiences, and other settings just like you have in Universal Analytics.
Data Migration
Upgrading from UA to GA4? There are tools provided by Google to help with this process, but if you have a complex existing setup, contact us so we can get a data backup, and be able to see historical data in a visual appealing dashboard.
Customisation
GA4 comes with more customisation options than UA. So, we make sure that not only will we map over existing configurations, but that we run through new ones that will help your business reporting. If your business currently has a lot of traffic, and has various services or products sold, this will be essential to ensure you are ahead of the game and using your data to drive future marketing decisions.
Tracking Code
GA4's model is different to that of the data model used is UA. This means that after the upgrade to GA4, your tracking code on your website will need to be changed to continue collecting and analysing data back correctly to your GA account.
Events & Parameters
The new event-based tracking system by GA4 requires us to define events and parameters in your tracking code. This is essential, especially if you have conversions on your website. We understand how events and parameters work in GA4, and plan how we will structure your events to get the reports you need.
Urgent? We’ve got you covered!
Need to set up Google Analytics 4 fast? Get there in less than three days with our Urgent option. Keep your data flowing and your decisions sharp with our quick and easy upgrade service.
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Essentials
This service is delivered within approx. 7 working days
£
179
-
Creation or review of GA4 account
-
Setup of GTM and link with GA4
-
Implementation and testing of tracking codes on website
-
Review of existing UA account (if one pre-existing)
-
Base configurations & automatically tracked events
-
Post go-live support
Essentials Pro
This service is delivered within approx. 7 working days
£
395
-
Creation or review of GA4 account
-
Setup of GTM and link with GA4
-
Implementation and testing of tracking codes on website
-
Review of existing UA account (if one pre-existing)
-
Base configurations & automatically tracked events
-
Post go-live support
-
30-min discovery call
-
Key business custom events (up to 5 - option to add more)
-
Setup of essential reports (up to 3 - option to add more)
-
Migration of existing tags and goals from UA
Recommended
eCommerce
This service is delivered within approx. 7 working days
£
695
-
Creation or review of GA4 account
-
Setup of GTM and link with GA4
-
Implementation and testing of tracking codes on website
-
Review of existing UA account (if one pre-existing)
-
Base configurations & automatically tracked events
-
Post go-live support
-
30-min discovery call
-
Key business custom events (up to 5 - option to add more)
-
Setup of essential eCommerce reports (up to 7 - option to add more)
-
Migration of existing tags and goals from UA
-
eCommerce events setup
-
dataLayer setup / adjustments
